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Osborn Visual Solutions
Osborn Visual Solutions is a healthcare services pioneer, developing multi-platform communications systems for hospitals and healthcare centers, providing efficient tools for medical staff and entertainment and information to patients and visitors.
When it comes to technology, Osborn Visual Solutions only plugs you into the best systems and people. Our technicians are dedicated to ensuring that once you turn your system on, you will not be troubled by technical difficulties.
VISION is Osborn Visual Solutions turnkey digital display marketing platform that provides your Senior Living facility a dynamic, cost-efficient communications channel that informs, entertains and connects your residents and their families, your staff, visitors and an "extended families" of stake holders.
VISION technology allows you to market your brand and communicate information:
- On flat screens in facility common areas
- Through your television system in patient rooms and
- Via streaming Internet video for families
VISION fuses state of the art technology with creative marketing expertise. You gain more than cut and paste clip art and routine writing. Osborn Visual Solutions is the only provider that affords you custom concepts, unique designs and professional copywriting.
Look to us for your complete and unique VISION.
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digital signage, Osborn Visual, senior living, healthcare industry, VISION, nursing home communication
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From Wikipedia...
Digital signage is a form of electronic display that shows information, advertising and other messages. Digital signs (such as LCD, LED, plasma displays, or projected images) can be found in public and private environments, such as retail stores, clinics, retail pharmacies and corporate buildings.
Advertising using digital signage is a form of out-of-home advertising in which content and messages are displayed on digital signs with a common goal of delivering targeted messages to specific locations at specific times. This is often called "digital out of home" or abbreviated as DOOH.
The benefits of digital signage over static signs, in situations where changing signs are preferred over static signs, are that the content can be exchanged more easily, animations can be shown, and the signs can adapt to the context and audience, even interactively. Digital signage can offer superior return on investment compared to temporary and/or promotional signs made from other substrates.
While the term "digital signage" has taken hold throughout most of the world, some companies and organizations prefer to use the terms "narrowcasting", "screen media", "place-based media", "digital merchandising", "digital media networks", "digital out-of-home" or "captive audience networks".
Digital signage is used for many different purposes and there is no definitive list. However, below are some of the most common applications of digital signage:
1. Public information - news, weather and local (location specific) information
2. Internal information - corporate messages, health & wellness, news, etc.
3. Advertising - either related to the location the signage is in (pharmacy), education on pharmaceuticals and drugs (prescription and OTC), or just using the audience reach of the screens for general advertising
4. Brand building - in-store digital signage to promote the brand and build a brand identity for both the pharmacy and pharmaceutical manufacturers
5. Influencing customer behavior - directing customers to different areas (sales), increasing the dwell time on the store premises
6. Enhancing customer experience - applications include the reduction of perceived wait time in pharmacy waiting areas
7. Enhancing the environment - with interactive screens (in the pharmacy waiting area for example)
Content", in the context of digital signage, is the name used to describe anything designed and displayed on screens. Content can be anything, including text, images, animations, video, audio, and interactivity. It has frequently been argued that digital signage relies on good content if it is to work effectively.
While the technology is well-established, it is often the content that fails, because marketers have not adapted their thinking to produce appropriate and engaging content.
Content design (much like the design for static signage) is typically done through a specialist agency or in-house. While there are a great number of different software solutions available, the most popular are proprietary to digital signage. The use of other systems to run a digital signage network often does not provide the necessary flexibility and management, as the proprietary software can create conflicts with open-source software.
In many digital signage applications, content must be regularly updated to ensure that the correct messages are being displayed. This can either be done manually as and when needed, through a scheduling system, using a data feed from a content provider or an in-house data source).
Digital signage relies on a variety of hardware to deliver the content. The components of a typical digital signage installation in pharmacies and clinics include one or more display screens, one or more media players, and a content management server. Sometimes two or more of these components are present in a single device but typically there is a display screen, a media player, and a content management server that is connected to the media player over a network. One content management server may support multiple media players and one media player may support multiple screens. Stand-alone digital signage devices combine all three functions in one device and no network connection is needed.
Whenever the display in the pharmacy, media player and content server are located apart there is a need for audio-video wiring between the display and the media player and between the media player and the content server. The connection from media player to display is normally a VGA, DVI, HDMI or Component video connection. Sometimes this signal is distributed over Cat 5 cables using transmitter and receiver baluns allowing for greater distances between display and player and simplified wiring. The connection from media player to content server is usually a wired Ethernet connection although some installations use wireless Wifi networking.
To manage a pharmacy network, a management server is usually required. This can be located anywhere, so long as it is connected to the digital signage network. New content will be managed and organized here, while the actual content itself is stored and played on the player servers. Digital signage networks can either be closed or open to the web, which will affect how the content on the screens is updated.
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3M Touch Systems
Touch-enabled retail systems cover a broad range of applications found in both supervised and public-access environments. Retail applications can include: Point of Sale (POS), Digital Signage, Self Service, Foodservice, Hospitality, Point of Information (POI). The 3M MicroTouch™ DST Touch System provides touch solutions for LCD screen sizes ranging from 32" to 46", rapid digital signal processing speeds that detects quick, repetitive touches, enables on-screen drawing and allows for multi-user touch capabilities, chemically-strengthened glass that is integrated under LCD bezel to protect all integral touch components, bending wave sensing technology that works reliably despite on-screen contaminants like dust, grime or moisture, or static objects resting on the touch surface. one-time calibration process by the hardware integrator with no user calibration requirements.
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ACD Signage - Digital Signage Solutions
Digital signage is a fast growing industry that allows for targeted messages to be delivered to clients and consumers in real time. Everywhere you look today digital signage is replacing static signs(flyers, posters, etc) with dynamic advertising and informative multimedia. We here at ACD Signage are doing our best to allow people to incorporate this rapidly evolving technology into their businesses for as little cost as possible. By using digital displays and our content player and management software, you can deliver up to date and relevant information to your customers |
Aerva Products
Aerva provides a low cost, user-friendly, browser-based platform to power the 3 latest forces of engagement - Digital Signage, Mobile interactivity, and Social Media apps. We can help you “close the loop” where your prospects want to be... everywhere and anywhere. AerWave Standard, next-generation digital signage software for smaller enterprise benefits from ease of use, large portfolio of templates and Aerva-hosted servers. AerWave Enterprise is best suited for larger Enterprise and network operators looking to monetize on advertising and sponsorships. AerWave customers have the choice of Aerva-hosted servers or licensing Aerva RootServer to host their own servers. Both Presto and AervWave are built on top of Aerva’s long-standing, robust and flexible platform, AerChannel, now in Version 4.2. |
DSE - Digital Signage Expo
The world's largest international trade show and conference dedicated to digital signage, interactive technology, and Out-of-Home networks. |
Microspace
At Microspace, we would describe digital signage as a network of digital displays controlled at a central location, which allows a user to alter content to meet the needs and the interests of an audience. We would also describe it as a source of revenue, a way to educate and motivate an audience to purchase goods and services, a means of entertaining a captive audience, or a way to reinforce a brand.Microspace has strategic partnerships with numerous industry leaders. Together we can build the network that best fits your needs and budget. You want a single company to take the reins to design and roll-out your network? No problem. |
Prysm Solutions
Prysm’s TD1 panels are the perfect fit for retail and point-of-sale applications where timely and dynamic information is streamed to your customers at the speed of light. Shopping is an environment filled with competing messages. TD1 cuts through the clutter by providing clear, dynamic, scalable and flexible messages to attract and engage customers. Drive them to purchase with interactive promotions, timely offers and product demonstrations – all to reinforce the brand message. And best of all, drive ROI with our unique displays designed to meet the size requirements and budgets of any environment. |
Real Digital Media
Through a digital signage healthcare network, providers can offer a well-balanced programming format of up-to-date patient education and testing information, healthcare news, supplemental preventive medicine programming as well as sponsored promotional segments and messages. Real Digital Media's NEOCAST® digital signage platform is ideal for the healthcare setting. The NEOCAST® platform provides total visibility into the health and performance of any sized network, allowing marketers and providers to easily manage widely distributed displays, as well as manage the content and campaigns scheduled for targeted distribution. |
StrandVision
StrandVision Digital Signage is an effective way for medical providers – from individual practitioners to large hospitals and clinics – to reach the public and communicate with patients. The signage can provide health/treatment information, hours and services, community events, local news and weather, etc. It’s a great way to highlight new services and facilities. With StrandVision Digital Signage, the messages can be customized for each location so a single display or a group of displays can show targeted information that’s always timely, relevant and attractive. StrandVision Digital Signage is also great for multilingual communications, ensuring that speakers of other languages receive the same messages. |
Texas Digital
Influence your customers' buying decisions with attractive and eye-catching imagery that builds brand awareness, and improve recall of your products and services. Grab and keep your customers' attention with moving images and videos that allow you to create consistent, flexible and effective advertising messages. As your customers' needs change on a monthly or even daily basis, you can keep up with marketing campaigns quickly and seamlessly throughout your entire organization, reaching your customers with the offerings that cater to their at-the-moment desires. A complete VitalCAST system includes all media player hardware and peripherals, indoor and/or outdoor displays, software licenses, training and support. |
Visix
There’s a reason digital signage is the fastest-growing visual communications medium. Unlike traditional email, web and print notices, it has the power to quickly deliver dynamic messages and media so that they don’t get lost in the clutter. But without effective content management software, your investment in pricey displays will have little impact. AxisTV captures your audience’s attention wherever they gather: lobbies, reception areas, foyers, break rooms, classrooms, call centers, retail kiosks, transportation hubs, or manufacturing floors. Because communications can be delivered to any number of displays - plasmas, LCDs, televisions, and room signs - the possibilities are endless. |
WikiPedia - Digital Signage
Digital signage is a form of electronic display that shows information, advertising and other messages. Digital signs (such as LCD, LED, plasma displays, or projected images) can be found in public and private environments, such as retail stores and corporate buildings... |
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